Social Media

Report: Social Media for Wealth Management 2012

Wealth Managers Lacking Social Media Strategy
The majority of leading private banks and wealth managers are improving in deploying certain elements of social media and some platforms but, for the most part, lack effective social media strategies. This is the main finding of our 2012 report “Social Media for Wealth Management”, which analyses the social media activities of the 30 leading providers of private banking and wealth management services worldwide.... more

A Case Study of Deutsche Bank

Social Media Success Factors in Banking
The new MyPrivateBanking Research Brief identifies and discusses crucial success factors for social media in banking. Deutsche Bank's global social media presences are used for an in-depth case study that clarifies the necessary steps and challenges to achieve outstanding results in social media. ... more

Social Media in Banking Survey

Facebook Weakest Social Media Presence of Banks
Overall, global banks have presences on all major social media, however, especially on Facebook, by far most popular network, they are doing worse than with other social media. According to our recent survey the world’s top 50 banks received on average only 67 out of 100 possible points for their Facebook presences compared with 84 points for their LinkedIn profiles.... more

Social Media Analysis

The Regulatory Minefield in Social Media and Banking
One of the areas that is giving many banks around the world a headache in social media are regulatory and compliance issues. In this analysis we pinpoint the issues that are especially critical... more

Report: Social Media in Banking 2012

Most Banks Struggle with Social Media
Only a select group of the world’s leading banks have finally grasped the opportunities of social media such as Facebook and Twitter to reach out to their retail customers. In our ranking of the world's top 50 banks Citibank comes out as winner. Runners up are BBVA of Spain and the National Australia Bank. A disappointing third of the benchmarked global banking players still only attain... more

Analysis by Steffen Binder, Research Director

How Social Media Will Shape the Competitiveness of Banks
In his seminal work, ‘Competitive Strategy’, the world-renowned Prof. Michael Porter has identified five major forces that shape competition and success for the players in every industry. If you look at social media through the perspective of these five forces, the consequences they unleash for the competitive dynamic in the banking sector become very clear.... more

New MyPrivateBanking Report

Most Banks and Wealth Managers Ignore Facebook, Twitter & Co.
60% of surveyed Wealth Managers have either no activity or are only sporadically active on social networks – Deutsche Bank, Crédit Agricole and BNP have the best social media presences.... more